“Work smarter, not harder” is one of the mantras we live by at Modern Marketing Plans. We’re always looking out for tools and platforms that can improve the ease and flow of marketing operations for our clients and our team too!
Here are some of the best tools we’ve found to manage your marketing team with less stress and greater efficiency.
1. Fireflies.ai – Take Automated Meeting Notes
Hate taking meeting notes? Let Fireflies.ai do it for you. The platform joins your meeting as a silent attendee, listens in, and records a transcript of the call. Once the call is over, you can log in to Fireflies to see your call transcript, add additional notes, save soundbites, and even send your comments to the rest of your team.
Gone are the days of forgetting who’s responsible for what. When people can re-listen to the call with ease, you’ll have increased accountability and clarity. Even better, Fireflies lets you track keywords, which makes it easy to categorize conversations about specific projects.
2. X.ai – Find Time On Everyone’s Schedule
It can be a chore to find time on multiple people’s calendars, depending on your team’s size. X.ai makes it easy to manage your schedule and acts as a smart assistant to support you with the task.
My favorite X.ai feature is the ability to copy-paste potential meeting times directly into your emails. It shortens the effort needed “put something on the calendar” by reducing the number of clicks it takes to accomplish the task. It also helps you reschedule meetings with greater ease.
3. Grammarly – Get A 24/7 Editor At Your Fingertips
Imagine having a 24/7 on-call editor for your writing-related tasks. Grammarly helps marketing teams by offering grammar and punctuation suggestions plus tips on writing with greater clarity, engaging language, and the right delivery.
Have a team of writers? Grammarly Business allows you to upload your brand’s style voice guide to make sure that your team’s work follows the pre-determined company guidelines.
4. Loom – Share Videos Quickly
Sometimes showing is more straightforward than telling. Loom allows you to record quick videos from your camera or your screen directly from your browser. You can capture instructions on completing specific tasks or help your team troubleshoot tech issues with educational videos in just a few minutes.
Once the video is complete, Loom uploads it to your account, where you can instantly share a link with your team to view it. If they have thoughts or need additional support, they can record their own video to send back.
5. Canva – Make Amazing Branded Designs
Now, anyone can create professional and branded graphic designs in no time. Canva is one of the most intuitive and easy to use design tools on the market. You can use Canva for several design needs like creating social graphics, brochures, ebooks, presentations, and more.
They provide many customizable templates that will shorten the process of going from a creative vision to completed design. Canva Teams will allow you to upload your brand style guide, including fonts, colors, logos, and other elements. You can your team can customize graphics with your colors and fonts with the click of a button.
6. ClickUp – Track Tasks That Need To Be Completed
Project management is an important part of managing your team. ClickUp makes it easy to keep track of what needs to be done, who needs to do it, when it should be completed, and how much effort the process took from start to finish.
There are many project management tools on the market, but ClickUp really focuses on giving greater visibility to your team in exactly what needs to be accomplished.
7. Slack – Communicate With Ease
Clear communication is vital for your marketing team’s success. Slack makes it easy to stay in touch and keep track of documents that have been shared and activities that are taking place across the entire organization.
With Slack, you can have 1-on-1 conversations or create channels that are specific for individual teams or topics. For example, at Modern Marketing Plans, we have a Slack channel to manage conversations surrounding the blog with limited team members. We also have a channel that all team members are in where we celebrate wins.
8. Databox – Keep Track Of Team Metrics
Your team should be working to accomplish specific goals that move your business forward. All that work will create a lot of data that indicates whether or not you’re on the right track for success. Databox allows you to pull data from multiple places into a single dashboard to track your success.
You can pull insights from platforms like Google Analytics, Facebook Ads, YouTube, Hubspot, Survey Monkey & more into one place. This allows you to visualize the success of your efforts and also build correlations between how tactics in one marketing channel can influence the team’s overall objectives.
9. Kartra – Oversee Your Online Business Operations
Managing your website, landing pages, lead magnets, membership courses, email marketing, SMS, affiliates, and customer support from one platform makes life a lot easier. That’s what you’ll find with Kartra.
Not only that, they allow you to add team members and restrict their account so that they only have access to the areas of the platform that they need to complete their work.
GET A FREE 2-WEEK TRIAL OF KARTRA HERE
10. Vimeo – Manage Your Video Content
If you share videos directly on your website, you want them to look professional. Vimeo is the best option we’ve found for this. They allow you to manage the user experience from start to finish.
With Vimeo, you can also invite multiple team members to upload their content into a single account, which gives you a clear picture of just how many videos you have access to. Seeing everything in one place can inspire greater collaboration and clue you in to new ways you can repurpose that content.
11. Clideo – Edit Your Video Content
The rise of video marketing continues to climb. Clideo makes it easier to compress large files, which saves valuable space in your storage. But that’s not all. Clideo’s library of editing features includes practically everything a marketer needs to produce polished professional content.
You can trim videos, add music, mute audio, add filters, speed things up, slow things down, resize your videos, or even turn them into memes all within this ease to use platform.
What are your favorite tools for managing the work of your marketing team? Share them in the comments below.
